項目名稱：她他娛樂會所
所屬行業(yè)：娛樂休閑行業(yè)
涉及內(nèi)容：品牌形象建立及推廣設(shè)計
    她他娛樂會所，為一家中高檔次娛樂休閑會所。于2008年致力于品牌形象建立，為此特為其作系統(tǒng)的（標識設(shè)計，廣告推廣）策略-品牌主張，主張即品牌的價值理念，口號是理念文字的表達方式，她他的口號：“有他有她有可能”（核心價值衍生）我們針對酒吧是都市男女對深夜不歸的一種默許，以新新人類自居的酷男辣妹，對于“泡吧”更是情有獨鐘，因為酒吧里欣賞歌舞、聽音樂、扎堆聊天、喝酒品茶甚至蹦迪，無所不包，隨你玩到盡興，又顯出時尚派頭，成了流行的消閑娛樂方式這一市場現(xiàn)狀。設(shè)計結(jié)合“有他有她有可能”為此買下伏筆，讓一切變的那么的神秘，用酒杯和人的元素，讓人們盡情的聯(lián)想，“何必多想呢”！進去坐坐感受一番為何不可呢！成果-過程得到客戶充分信任，整套形象在當?shù)氐玫綇V泛應(yīng)用，且效果明顯。
Abstract:
She entertainment center, Florida area for entertainment and leisure center upscale times. With the 2008 to establish brand image, so the system for the design, advertising (identification),Brand strategy, claims that - the value concept of brand slogan is concept, characters of expression way, she his slogan: "there she might have him" (core value derivative)Our men and women in bar is city of late return of a tacit, with new new mankind of cool male spice, for "bubble", because the bar, listen to music, and enjoy chatting and drinking tea parties, all-embracing, even disco dancing play to enjoy, you show fashionable style, and became popular leisure entertainment this market situation. He has combined with the design of "for she might buy foreshadowing, let all the more mysterious, glass and elements, let people enjoy association," why would "! Why not sit in a feeling!